St Giles Hotel Group Moves Online Presence in London to Pegasus Solutions

Two Well-Known Hotels Tap Pegasus’ Open Hospitality Service for Internet Reservations

NEW YORK (December 21, 2011) - St Giles Hotels of London has engaged Pegasus Solutions’ Open Hospitality® service as its exclusive provider of internet reservation services for both the St Giles Hotel in Central London and St Giles Hotel Heathrow. Open Hospitality also designed the websites for St Giles New York – The Tuscany and St Giles New York – The Court.

St Giles’ 705-room Central London property is arguably one of the most centrally located hotels in the west end of London, while its sister Heathrow property offers 303 rooms just south of Heathrow. Offering boutique luxury in superb locations, the properties’ online presence will now be able to extend their London appeal in the booking experience itself.

“We were impressed by the clean lines and disciplined booking engine services Open Hospitality provided to our New York hotels,” noted Anit Popat, group director of sales and marketing for the St Giles Hotel Group. “Open Hospitality brought a consumer focus and emphasis that, while presenting value and visual appeal, never sacrificed speed or ease of use.”

Open Hospitality will also create new mobile websites for both St Giles Hotels of London, and introduce social media reservation services to ensure the hotels are positioned to capture bookings at all potential points of guest contact.

“The St Giles Hotel Group shares our vision for optimizing each guest’s booking experience,” added David Millili, chief executive officer of Open Hospitality and chief web officer of Pegasus Solutions. “We believe our clients’ hotels should be available wherever their guests want to find them: on desktops, on mobile devices including all smartphone and tablets, as well in social media outlets. St Giles has realized this in New York, and now will bring the same business-generating tools to their London properties.”

Open Hospitality delivers a full array of online marketing solutions and accommodation booking options that help independent, group and chain hotels raise visibility and increase reservations online.

About Open Hospitality
Open Hospitality, a service of Pegasus Solutions, delivers a full array of strategic hotel online marketing solutions and accommodation booking options, including its industry leading hotel booking engine. The award-winning Internet marketing company focuses exclusively on hotels and hospitality verticals. The company helps independent hotels, groups and chains to raise online visibility, build market share and increase online reservations. Open Hospitality designs hotel websites optimized for major search engines and creates high-impact email marketing campaigns. Its diverse client base of over 2,000 hotels in 38 countries includes some of the most renowned names in the hotel industry, including, Empire Hotel Group, St Giles Hotel Group and Noble House Hotels among others. The company is headquartered in New York and has offices in major cities including Los Angeles, San Francisco, Anaheim, Las Vegas, Dallas, Milwaukee, Miami and Naples.

For more information visit  us at www.openhospitality.com or call us: (212) 989-7227
Facebook: www.facebook.com/OpenHospitality
Twitter: www.twitter.com/OpenHospitality

About St Giles Hotel
The St Giles Hotel is an associate of Malaysian based IGB Corporation, known for its excellence in both commercial and residential property development. The St Giles Hotel brand portfolio consists of two hotels in London (Central London and Heathrow Airport), two hotels in New York (Midtown Manhattan) and one hotel in Philippines (Makati-Manila). Further expansion of this growing brand is planned in Malaysia and Australia.

For more information, please visit www.StGiles.com & www.StGilesHotels.com.
Facebook: www.facebook.com/StGilesLondon
Twitter: www.twitter.com/StGilesLondon